Facebook Tips of the Day – Basic Tips to Fundraising
I started playing the trumpet at the young age of 8 in my grade school band. I moved on to marching with drum and bugle corps shortly after that and still play today… many years later. I’m also pretty good at helping non-profits find donors. One of my pet projects lately has been helping a few of the members of the Boston Crusaders Drum & Bugle Corps to raise their tour fees. Now, I’ll probably kick in a few bucks myself… it’s hard to say no to these kids since they work so hard. But lately, I’ve been advising them on ways that they can do it themselves. It costs these kids more than $1,500 each summer to be a member of this great drum corps.
These basic tips to fundraising can also be applied to getting more customers for your business and building brand awareness that were never possible before social networking.
Here are my “tips of the day”
- Post status updates and photos regularly. Every liker is a potential donor and building up a rapport gives them a way in. In this economic climate people seem more willing to give their cash to “people” rather than the high street. Go after $1.00 donations and treat them as if they’ve given you a million dollars.
- Tag! If you post a photo with other people in it, tag the photo with their Facebook name so that their friends will see it. Mention local businesses when they help you and tag their pages too!
- Never, never, never be negative on your page! Having a bad day? Not getting as much in donations as you’d hoped? If you want to vent about it, don’t do it in Facebook! Nothing turns a potential donor into someone that will never help you faster than complaining.
- Find the networking pages where people that enjoy the same activity like to gather. In this case, there are hundreds of facebook pages and groups dedicated to the drum corps activity. But you can find groups for just about any cause or hobby. Don’t be too annoying on their walls though or you’re liable to be banned from posting. If the wall isn’t that busy, posting something once a day probably won’t offend anyone.
