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Promoting Your Facebook Page

We started our Facebook page just a short time ago.  Today, we're rapidly approaching 1,000 fans.  One of the most common questions I've gotten lately is "how did you do it?" We tried paid ads, we tried a few contests and had very little success with them.  I'm not saying that they were complete failures.  Any campaign that attracts a few fans is worth the effort. We started with people we had relationships with!  People we work with, clients, family & friends.  Getting them... Read More

Facebook Tips of the Day - Basic Tips to Fundraising

I started playing the trumpet at the young age of 8 in my grade school band.  I moved on to marching with drum and bugle corps shortly after that and still play today...  many years later.  I'm also pretty good at helping non-profits find donors.  One of my pet projects lately has been helping a few of the members of the Boston Crusaders Drum & Bugle Corps to raise their tour fees.  Now, I'll probably kick in a few bucks myself...  it's hard to say no to these kids since they work so... Read More

Call to Action!

Call to action buttons are graphics or animations on your web page that direct your visitors to a specific activity. “Buy Now,” “Start Your Free Trial,” "Get an Instant Quote," "Sign Up for Our Free Newsletter," “Watch the Video” and “Take the Tour” are all examples of commonly used call to action buttons. In order to create effective and attractive call to action buttons, you’ll need to consider the design of your buttons, their placement, and the purposes of the buttons... Read More